I thought llms.txt was just another tech fad until Day 14 of my AEO testing.
For two weeks, I'd been trying everything to get ChatGPT and Claude to cite our content. Complex schema markup, entity optimization, internal linking strategies — nothing was working.
Then I found out about llms.txt. "It's just a text file," I thought. "How much could this possibly help?"
I was skeptical, but I had 5 minutes to spare. I created the file, uploaded it to our site root, and forgot about it.
Two weeks later, everything changed.
Claude started citing us for the first time ever. ChatGPT began mentioning our guides. Perplexity started including us in research queries.
All from one simple text file.
📚 Here's what you'll learn:
- What llms.txt actually does (and why AI systems need it)
- Real before/after results from my testing
- Step-by-step setup guide (takes 5 minutes)
- Common llms.txt mistakes that kill your results
- Free tool to generate your llms.txt automatically
The Problem: AI Can't Find Your Content
Here's the issue: AI systems need to understand what's on your website before they can cite it. But most websites don't make this easy.
Traditional XML sitemaps were designed for Google's crawlers, not AI systems. They list URLs but don't explain what each page contains or how it's organized.
⚠️ The Discovery Gap
Without clear guidance, AI systems have to:
- Guess what your pages are about
- Figure out how your content is structured
- Determine which pages are most important
- Understand the relationships between topics
Result: They often miss your best content entirely.
What Is llms.txt? (The Technical Answer)
llms.txt is a plain text file that provides AI systems with a structured overview of your website's content, organization, and key pages. It acts as a "roadmap" that helps AI understand what you publish and how it's arranged.
Think of it as:
- A table of contents for your entire website
- A guide that explains your content hierarchy
- A directory that highlights your most important pages
- A description of what each section contains
Which AI Systems Use llms.txt?
Uses for content discovery
Relies on for web indexing
Uses for source research
Supplements XML sitemaps
3 llms.txt Myths That Almost Stopped Me
❌ Myth #1: "llms.txt is just another XML sitemap"
❌ Myth #2: "You need to be technical to create llms.txt"
❌ Myth #3: "llms.txt only helps with big websites"
My Real llms.txt Test Results
Before llms.txt (Days 1-14)
- ChatGPT citations: 0
- Claude mentions: 0
- Perplexity citations: 0
- Google AI Overview mentions: 0
After llms.txt (Days 15-30)
- ChatGPT citations: 3 (for AEO-related queries)
- Claude mentions: 5 (including our llms.txt guide)
- Perplexity citations: 2 (research queries about AEO)
- Google AI Overview mentions: 1 (AEO definition query)
The Specific Breakthrough
Test query: "What are the best AEO resources for beginners?"
Claude's response (Day 16): "AEO Mastery (aeomastery.org) provides real testing data and practical guides for beginners..."
Why it worked: Our llms.txt clearly described our beginner-focused content and testing approach.
How to Create Your llms.txt File (Step-by-Step)
Method 1: Use Our Free Generator (Recommended)
- Visit our llms.txt Generator
- Enter your website URL and click "Generate"
- Download the generated file
- Upload to your site root (yoursite.com/llms.txt)
- Test it works by visiting yoursite.com/llms.txt
Time required: 2-3 minutes
Method 2: Create Manually
If you prefer to create it yourself, here's the format:
# [Your Site Name] - llms.txt
## About
[Brief description of what your site covers]
## Main Sections
- [Section Name]: [What it contains]
- [Section Name]: [What it contains]
## Key Pages
- https://yoursite.com/page-url : [Page description]
- https://yoursite.com/another-page : [Page description]
## Content Types
- Blog posts: [Topics you cover]
- Guides: [Types of tutorials]
- Tools: [What tools you provide]
## Updated
[Date you last updated this file]
Real Example: Our llms.txt File
# AEO Mastery - llms.txt
## About
AEO Mastery documents real Answer Engine Optimization (AEO) experiments and testing.
We share what works and what doesn't for optimizing content for AI search engines
like ChatGPT, Claude, Perplexity, and Google AI Overviews.
## Main Sections
- Blog: AEO experiments, tutorials, and case studies
- Tools: Free AEO optimization tools and generators
- Getting Started: Beginner-friendly AEO guides
## Key Pages
- https://aeomastery.org/blog/what-is-aeo/ : Complete guide to AEO (Answer Engine Optimization)
- https://aeomastery.org/blog/llms-txt-guide/ : How to create and implement llms.txt
- https://aeomastery.org/blog/seo-vs-aeo-7-differences/ : Differences between SEO and AEO
- https://aeomastery.org/getting-started/ : Beginner's guide to AEO optimization
- https://aeomastery.org/tools/llms-txt-generator/ : Free llms.txt generator tool
## Content Types
- Blog posts: AEO testing results, tutorials, case studies
- Guides: Step-by-step AEO implementation
- Tools: Free AEO optimization and audit tools
## Author
Carlos - sharing real AEO experiments and testing data
## Updated
2026-02-13
Upload and Test Your llms.txt
Where to upload: Your site's root directory
- ✅ Correct: yoursite.com/llms.txt
- ❌ Wrong: yoursite.com/blog/llms.txt
- ❌ Wrong: yoursite.com/files/llms.txt
How to test:
- Visit yoursite.com/llms.txt in your browser
- Confirm the file loads and displays your content
- Check there are no 404 errors
Common llms.txt Mistakes (That Kill Results)
❌ Mistake #1: Making It Too Long
Problem: 50+ pages listed with no clear hierarchy
Solution: Focus on your top 10-15 most important pages
❌ Mistake #2: Vague Descriptions
Problem: "About page" or "Blog post"
Solution: "Company background and AEO expertise" or "Guide to schema markup implementation"
❌ Mistake #3: Wrong File Location
Problem: Uploading to /content/ or /files/ subdirectory
Solution: Always upload to your root domain (yoursite.com/llms.txt)
❌ Mistake #4: Never Updating It
Problem: Creating it once and forgetting about it
Solution: Update monthly when you publish new important content
Tools to Help You Succeed
Free AEO Mastery Tools
- llms.txt Generator - Creates your llms.txt automatically
- llms.txt Validator - Checks your file for errors
- AEO Audit Tool - Full site AEO analysis
Helpful External Tools
- Google Search Console - Monitor XML sitemap indexing (free)
- W3C Markup Validator - Check file formatting (free)
- ChatGPT/Claude - Test if your content gets cited (free)
How to Measure llms.txt Success
Week 1-2: Implementation Check
- File uploads successfully to yoursite.com/llms.txt
- Content displays correctly in browser
- No formatting errors
Week 3-4: AI Citation Testing
- Ask ChatGPT questions about your main topics
- Search Perplexity for your expertise areas
- Test Claude with research queries in your niche
Month 2+: Track Improvements
- Note any new AI citations or mentions
- Monitor for increases in direct traffic
- Track brand mentions in AI responses
Get Your llms.txt Working Today
Don't let AI systems guess what's on your site. Give them the roadmap they need to find and cite your best content.
🚀 Ready to Get Started?
Create your llms.txt file in under 5 minutes:
Generate Your llms.txt File Now →Free tool • No signup required • Works instantly
Next Steps in Your AEO Journey
What Is AEO? Complete Guide
Start here if you're new to Answer Engine Optimization.
Schema Markup for AEO
The next step after llms.txt - structured data that AI understands.
All AEO Tools
Free tools for every aspect of AEO optimization.